OK call me dramatic but is anyone else absolutely shocked that there is a foundation in a drugstore range that comes to £14.99?! I double took the stand for this when I saw the price. I know in the grand scheme of things it’s not ridiculous, but it’s definitely the most expensive foundation I’ve seen in Superdrug. When I got it it was not long out and came with a red beauty blender type sponge as a ‘free gift‘ which naturally allowed me to justify the purchase to myself. Me – 0 Marketing – 1.
Half of me bought it because I wondered how on earth they were justifying the price, and the other half thought well, at least I’ll get a blog post out of it (which is the biggest enabler ever).
I picked it up in the shade ‘light ivory’. There are 16 to choose from all together, the range is actually quite diverse and probably one of the better selections in the drugstore. So it get’s bonus points there. I am very pale (pale isn’t even the word, I would say pasty) and I was worried that it would be too dark for me as even the lightest shades are quite warm. It really worked though, it blends very well into the skin and although it definitely warms my tone up, it doesn’t look too dark. Just like I’m a bit glowier.
As for the finish, I can totally see the justification for the price. It reminds me a lot of the finish you get from Estee Lauder Double Wear, without the cakiness. It is a dewy finish but it lasts all day without getting shiny which is something I struggle with, especially when sitting in an office all day long.
This foundation claims to do a lot. It claims to provide 24-hour hydration, to make your skin look healthier even when you aren’t wearing make-up and to fight tiredness and stressed out skin.
I always think these claims are a bit nonsensical. A foundation is a foundation, right? But when I switched back to using my usual L’oreal Infallible foundation, I definitely noticed my skin was just looking a bit crappier when I took the mask off at the end of the day. So maybe there is something to it with this.
So what’s the verdict then?
I didn’t think I was going to love this, and it took a few wears for me to start appreciating it but I genuinely do think this is great value for money. It’s a premium quality product at a price point that won’t break the bank. The finish is amazing, when I started wearing it people noticed I had changed something and I got quite a few compliments on it. It survives a full-day in an overly heated office which gives it +100 points in my book. I would definitely repurchase this and would recommend it to anyone looking for a high-quality foundation with a glowy finish.
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